Starting a business is a significant decision. It’s not something you decide overnight, but if you’ve been considering it, now might be the perfect time. While there are risks involved, today’s business environment offers more convenience and rewards than ever before.
Whether you’re thinking of opening a cafe like Big Bang Coffee in Tarlac City or launching another type of business, here are seven reasons why now is the ideal time to get started:
1. The Rise of Social Media
Running a business is easier today, thanks to technology – especially Social Media. In the past, businesses relied on word of mouth (which took time) and expensive ads to attract customers. Now, platforms like Facebook, Instagram, and TikTok allow you to advertise for free. All you need is a smartphone, an eye for visuals, and some creativity, and you can DIY your marketing.
At Big Bang Coffee, we harness social media to connect with our community and promote our products. If you have a budget, you can also use paid ads to reach a larger audience, which I highly recommend. Feel free to visit our Facebook or Instagram pages for inspiration.
2. Increased Support for Local Businesses
More people today love supporting local businesses. There’s a growing trend to shop small, dine at local restaurants, and frequent neighborhood cafes like Big Bang Coffee. Customers are drawn to businesses that offer personal and authentic experiences.
This is the perfect time for small ventures like cafes, barbershops, and restaurants to thrive. Just as our customers appreciate the homey vibe at Big Bang Coffee, your business can offer that same sense of connection to your community.
3. Flexibility and Side Hustles
The pandemic has changed the way we work. Many people now have flexible work arrangements, allowing them to explore side hustles or even start their own businesses. In my case, I started selling coffee from home while working as an executive virtual assistant.
If you’ve been thinking about entrepreneurship but aren’t ready to quit your day job, now is a great time to start. You can manage an online shop, offer services, or even consider franchising Big Bang Coffee to start a cafe with reduced risks.
4. Free Access to Learning Resources
You no longer need formal education to learn how to run a business. The internet offers free resources like YouTube and Spotify where you can watch, listen, and learn at your convenience. With so much knowledge at your fingertips, time and money are no longer barriers to learning.
5. Thriving Coffee Culture and Local Business Scene
If you’re considering opening a cafe or neighborhood shop, now is the time. Coffee Culture is booming, especially in communities like ours in Tarlac City. People are constantly searching for cozy places to relax, work, or meet friends.
At Big Bang Coffee, we’ve built strong community ties by being more than just a cafe – we’re a gathering place for neighbors, students, and families. This type of connection is something many people crave, and your business could offer the same to local customers.
6. Financial Incentives and Support
There are many financial incentives available to entrepreneurs today. Governments and organizations offer grants, loans, and support programs specifically designed for small businesses. Whether through public programs or private institutions, funding opportunities are more abundant than ever.
Franchising is also an excellent option if you’re looking for a more secure route. With a Big Bang Coffee franchise, much of the heavy lifting – such as brand building and system creation – has already been done, allowing you to start a business without starting from scratch.
7. Control Over Your Future
Owning a business gives you control over your future. Whether it’s financial independence or flexibility in your schedule, entrepreneurship puts you in charge. Instead of working for someone else, you get to create something that’s truly yours.
At Big Bang Coffee, we take pride in the community we’ve built, offering both coffee and haircuts in one convenient space. The sense of accomplishment that comes from growing your business and serving your community is unmatched.
Conclusion: The Best Time Is Now
There’s no such thing as the “perfect” time to start a business, but today’s combination of technology, local support, and available resources makes it one of the best times to take the leap. Whether you want to start from scratch or franchise, the opportunity to shape your own path has never been more accessible.
So, if you’ve been contemplating starting a business, why wait? The world is full of opportunities, and your venture could be the next success story in your community!
